In its third year, the F1 Connectivity Innovation Prize launched with two exciting technical challenges from Formula One Management and The MERCEDES AMG PETRONAS Formula OneTM Team. Our 2016 challenges invited fans and technical innovators to use Virtual and Augmented Reality technologies to develop, a Virtual Fan Experience Solution for Formula One Management and a Virtual Engineering Operations Solution for the MERCEDES AMG PETRONAS F1™ Team.
The Grand Prize winner Datu YogaBrata’s idea was a live, 360-degree virtual trackside experience that transports fans to the exhilarating world of a Grand Prix™. The ultra-immersive VR application is enabled by a group of roaming commentators with wearable cameras, capturing the excitement of the trackside to make fans thousands of miles away feel like they are part of the action. The application also harnesses AR, encouraging fans to collect ‘hidden stars’ at the trackside, and enabling them to seamlessly glean additional insights on their favorite driver, team car, or anything else they see around them in the virtual Grand Prix™ environment.